Who we're looking for

Any brand making genuinely good outdoor or lifestyle gear — hunting, skiing, hiking, camping, travel, apparel, footwear. No minimum size, no minimum name recognition. A well-known brand doing something excellent is exactly as welcome as one nobody's heard of yet. The only filter is the product.

Curated, on purpose

We're not trying to onboard every brand in the category. We're building a precise, trusted roster, and we say no more than we say yes — because the strength of being on The Waldeck depends on the company you're in.

What's ahead for Founding Partners

Beyond the initial roster: marketplace exclusives, brand collaborations, and product launches — with founding brands getting first access at every stage, ahead of anyone invited later.

Get in touch: hello@thewaldeck.com

We're building relationships with a small number of outdoor and lifestyle creators whose taste we'd trust on our own trip — people whose content already reflects the way we think about gear: used hard, chosen carefully, worth talking about honestly.

We're more interested in fit than follower count. Someone with a smaller, genuinely engaged audience is a better match than a large but generic outdoor account. If that's you, we'd love to hear how you'd want to work together, whether that's early access to new brands, affiliate arrangements, or something more collaborative.

Get in touch: hello@thewaldeck.com

This covers everyone who isn't a product brand or a creator but still might make sense alongside The Waldeck — outdoor-focused nonprofits and conservation groups, service providers (guides, outfitters, gear care and repair), industry organizations, and anyone with a proposal that doesn't fit neatly into the categories above.

We're open to conversations that give back and enrich our shared communities and mission. Reach out and tell us what you have in mind; if it's a fit, we'll figure out the shape of it together.

Get in touch: hello@thewaldeck.com